Cov khoom siv saib xyuas tawv nqaij tseem ceeb uas tau tshaj tawm hauv Tebchaws Europe, Amelikas thiab Sab Qab Teb Hnub Tuaj Asia yog cov tshuaj pleev, lub ntsej muag lossis cov tshuaj pleev uas muaj cov khoom ua kom noo noo, ua kom dawb, ua rau cov quav hnav lossis tshem tawm pob txuv;
Beaza tshwj xeeb hauv kev tsim cov tshuaj pleev ib ce OEM. Nws koom ua ke tag nrho cov txheej txheem tsim khoom ntawm cov tshuaj pleev ib ce: cov txheej txheem pib ntawm cov khoom siv raw, kev tshuaj xyuas ntim khoom thiab kev nrhiav khoom, kev ntim khoom tsis siv neeg, kev sau cov ntsiab lus, thiab kev tsim khoom.
Rau cov neeg siv khoom, kev siv cov khoom siv tu tawv nqaij tsis yog tsuas yog hais txog kev txhim kho lawv qhov tsos xwb, tab sis kuj suav nrog kev xav txog kev noj qab haus huv. Peb qhov kev lag luam saum toj kawg nkaus rau cov khoom siv tu tawv nqaij yog: txhim kho qhov tsos (23%), khaws cia kom huv thiab tshiab (21%), thiab tiv thaiv kev noj qab haus huv ntawm daim tawv nqaij (20%).
Cov khoom siv saib xyuas tawv nqaij no yuav nrov dua: lawv muaj cov khoom xyaw ntuj, muaj cov teebmeem sib txawv, thiab muaj cov kev daws teeb meem rau cov kev xav tau saib xyuas tawv nqaij ntawm cov neeg saib xyuas tawv nqaij uas muaj ntau hom tawv nqaij sib txawv.
Kev tswj hwm lub koob npe nrov ntawm cov khoom yog qhov tseem ceeb heev. Feem ntau ntseeg tias cov khoom siv saib xyuas tawv nqaij tuaj yeem cuam tshuam ncaj qha rau kev noj qab haus huv ntawm daim tawv nqaij, yog li cov neeg siv khoom yuav ceev faj dua thaum xaiv cov khoom siv saib xyuas tawv nqaij thiab cov npe.
【Cov khoom siv pleev ib ce】
Lub platform feem ntau txhawb nqa cov khoom pleev di ncauj, cov khoom pleev lub hauv paus, thiab cov khoom pleev qhov muag.
① Feem ntau, cov neeg siv khoom siv tshuaj pleev ib ce vam tias yuav txhim kho lawv txoj kev ntseeg siab rau tus kheej los ntawm cov khoom. Cov kev xav tau tseem ceeb ntawm cov neeg siv yog: siv tshuaj pleev ib ce kom muaj lub koob npe zoo thiab zoo (24%), tiv thaiv daim tawv nqaij thiab tswj kev noj qab haus huv (21%), thiab txhim kho qhov zoo li (21%). 20%).
②Ntawm cov khoom siv pleev ib ce, cov khoom siv social media nrov muaj neeg tuaj saib ntau, thaum cov khoom sib txawv, kev lom zem thiab cov khoom pheej yig yuav nyiam cov neeg siv khoom ntau dua.
③Nws yog ib qho tseem ceeb heev uas yuav tsum tau ua kom tau raws li cov neeg siv khoom xav tau los tshawb nrhiav thiab sim cov khoom. Ntxiv rau cov khw muag khoom offline, cov neeg nto moo hauv Is Taws Nem thiab cov neeg siv khoom tshuaj xyuas yuav ua lub luag haujlwm tseem ceeb.
Lub sijhawm tshaj tawm: Lub Kaum Ob Hlis-29-2023
